Small business owners: here’s a slick way to keep your online marketing campaign on track: watch this quick presentation on my 6 Elements of Your Social Media Strategy to keep you and your staff on track. No matter where you are in your online marketing, whether you’re just getting started or are a veteran, it helps to have a reminder.
6 Elements of Your Social Media Strategy
Forget the pundits who tell you Twitter is better than Facebook, or YouTube is the place to be. Where you need to be is where your customers are. And do not make the mistake of trying to advertise to your audience in social networking: people will ignore you and block your messages. Learn how to get started the right way.
These elements apply no matter which platform you’re using: Facebook, LinkedIn, Twitter, blogs, YouTube, or wikis. These same elements set the course for your approach, and without them, you’re spinning your wheels. These tools can be a time drain, but by focusing on these six vital parts, you’ll chart your course and never stray.
Wow! Now you have no excuses NOT to be using social networking for success in your business.
Here are links to all of the posts in this series:
6 Elements of Your Social Media Strategy: #1 – Who are your customers?
6 Elements of Your Social Media Strategy: #2 – What are your goals?
6 Elements of Your Social Media Strategy: #3: – Where are your customers?
6 Elements of Your Social Media Strategy: #4: – When/how often do you plan to reach your customers?
6 Elements of Your Social Media Strategy: #5: – Why should your customers choose you?
6 Elements of Your Social Media Strategy: #6: – How do you plan to engage your audience?
Gayle April 18, 2012 at 7:07 pm
Excellent & helpful information!
Thank you!
Vivienne May 22, 2012 at 9:13 am
Very straightforward and useful information.
Making that first step is now so much easier.
Thank you!
Maria Peagler May 23, 2012 at 1:59 pm
Vivienne-
having things laid out in a graphic format does make is easier to understand. Glad you found it helpful. Good luck!