Small business owners: here’s a slick way to keep your online marketing campaign on track: watch this quick presentation on my 6 Elements of Your Social Media Strategy to keep you and your staff on track. No matter where you are in your online marketing, whether you’re just getting started or are a veteran, it helps to have a reminder.
Forget the pundits who tell you Twitter is better than Facebook, or YouTube is the place to be. Where you need to be is where your customers are. And do not make the mistake of trying to advertise to your audience in social networking: people will ignore you and block your messages. Learn how to get started the right way.
These elements apply no matter which platform you’re using: Facebook, LinkedIn, Twitter, blogs, YouTube, or wikis. These same elements set the course for your approach, and without them, you’re spinning your wheels. These tools can be a time drain, but by focusing on these six vital parts, you’ll chart your course and never stray.
Wow! Now you have no excuses NOT to be using social networking for success in your business.
Here are links to all of the posts in this series: