Video
2013 is quickly becoming the year of the photo. Why? Facebook increased the size of your photos in its News Feed. That means your images appear larger and your marketing message is reduced. Pinterest continues to grow, and it also increased the space photos get on your Boards. LinkedIn added a multimedia gallery where [...]
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Who wants PRESENTS?! I’m guessing that everyone yelled “YES” That’s perfect, because I’ve got Amazing Gifts for all of my students! I’ll be showering my students with exclusive proprietary tools, infographics, audio, video, and research to make running your business So. Much. Easier. I’ve listened to you, heard your pain points, and developed exclusive solutions not [...]
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I speak often at social media and business conferences, and my PowerPoint presentations are a staple of my lectures. They range from overall strategy to specific social networks, and are loaded with case studies. This resource page offers social media presentations, PowerPoints, and videos on everything from strategy, action plans, Facebook, LinkedIn, Pinterest, and more. [...]
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When you’re a time-pressed entrepreneur, you need how-to social media tutorials on YouTube. Not just any videos, but the outstanding ones that get to the point fast, demonstrate what you need to know step-by-step, and do it in under 3 minutes. Here you’ll find a quick list of my Social Media Minute tutorials on YouTube, [...]
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Facebook is the #1 social media tool my clients are interested in, and the majority of questions I get are about Facebook. It’s a platform that changes often — daily!! — making it almost impossible for small business owners to keep up on the latest changes. Facebook marketing is getting more challenging as their platform [...]
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As we approach the halfway point in the year, I wanted to look back at the Top Ten Blog Posts of 2012 and see what were the most popular posts here on SocialMediaOnlineClasses.com. For many, summer is a slower season, and this is a great time to review your business plan, find what’s working, pivot [...]
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Updated Jan 2013. I’m featuring SocialMediaOnlineClasses.com student success stories, and we’re starting off with Margaret Travis of Eazy Peazy quilts. Margaret is part of the 3 Billion dollar quilt industry, and she designs accessories – handbags, pincushions, eyeglass cases, and specialty items for those in wheelchairs and walkers. Margaret began here as a student in [...]
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Updated Jan 2013. Get Informed Ever wished you could get feedback on your business page from an expert? Wish granted! Here’s a social media makeover for Jenifer Dick of 42Quilts.com. Jenifer is a SocialMediaOnlineClasses.com student who has taken Facebook and Pinterest classes and already has a strong social media presence, but she asked me for [...]
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Congratulations to Spring Creek NeedleArts for winning the Facebook Page Makeover contest! Thank you to everyone who entered the contest over on Facebook to celebrate SocialMediaOnlineClasses.com reaching over 500 fans. Watch the makeover here and you can use the suggestions to give your own page a turbo-boost:
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YouTube is following in parent Google’s footsteps after the “Let It Snow” search launched snowflakes falling on your search engine results. Now YouTube is randomly assigning a snowflake button to 20% of the videos on their site. Click on the snowflake to see it snow in my Social Media Minute video. You can even move [...]
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Today’s guest post is the conclusion in a two-part series from Jan Hickel (@JustJanH on Twitter), who has booked thousands of guests for a regional news/entertainment show as well as an international news network. You can read Part One of Jan’s post: The Do’s for Getting Booked here. You’re ready with your pitch: you’ve got [...]
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I presented two standing-room-only sessions at Digital Atlanta last week, and one thing stood out as I talked to the attendees: they are not using YouTube to market their businesses. When I asked how many people had not watched a YouTube video, not a single hand went up. And that included the 70+ year-old mother [...]
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