Oct 21

What’s New in Social Media: 3rd Quarter Round-Up

By Maria Peagler

A lot has changed in online marketing over the last 12 weeks — here’ s your go-to resource for all the new content (in addition to your classes) at Socialmediaonlineclasses.com for 3rd quarter 2013.  Bookmark this page so you can return to it when you need answers fast! Online Marketing Strategy This surprising social network […]

Continue reading
Sep 09

Why Large-Brand Case Studies Don’t Work for Small Business

By Maria Peagler

If you’ve been staying abreast of how brands use social media, you’ll hear some well-known companies mentioned repeatedly: Dell, Virgin, Starbucks, Ford, Amazon, Zappos and more.Which is fabulous if you’re a large business: you can take a look at what other mega-brands are doing and simply adapt their strategies to your organization’s style.But small business […]

Continue reading
Sep 03

7 Surprising Mistakes You’re Making with Social Media

By Maria Peagler

Ever wished you could have a professional analyze your social media efforts and provide suggested improvements?  That’s what today’s article is all about.  After years of training small business owners how to use social media, I’m sharing the biggest mistakes I see — and how you can avoid them. 1.  Appealing to an Unprofitable Target […]

Continue reading