Apr 09

The Art of Getting Recommendations

By Maria Peagler

Lately I’ve been stressing to my students and consulting clients how important it is to solicit recommendations from happy clients. Why? Because if you don’t ask, people don’t think to offer. It’s that simple. Recommendations are one of the BEST ways to stand out among a sea of profiles that start to look the same. […]

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Mar 23

Clone of May Small Business Social Media Success Stories

By janice deleon

In the final installment of success stories celebrating National Small Business month, I’m featuring a round-up of SMOC graduates and their stories: Carolyn Littell, a real estate agent in the north Georgia mountains (identifies herself as a “maverick”) was the first in her agency to offer her own website. Carolyn was considering taking an HTML […]

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Feb 27

5 Strategies to Use LinkedIn to Grow Your Business

By Maria Peagler

LinkedIn is one of the most underused social networks today. It has tremendous potential for B2B networking and business opportunities, but few business owners ever go beyond filling out their basic profile and posting status updates. Where does the power of LinkedIn lie? The people in your network. Who are you connected to, and who […]

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Feb 03

Social Media Campaign Checklist [INFOGRAPHIC & VIDEO]

By Maria Peagler

I’ve presented workshops at several conferences this week, and the #1 pain point I hear from business owners is “I’m overwhelmed and don’t know where to start!” Many entrepreneurs are lost in the sea of complexity that is social media. So, the easiest path is to do nothing. Not anymore. My Social Media Campaign checklist […]

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Jan 20

LinkedIn Webinar with Barbara Giamanco

By Maria Peagler

Barbara Giamanco rocked the house in our LinkedIn webinar! My students were so motivated some of them stayed up until 1:00a.m. making changes to their LinkedIn profiles, so you don’t want to miss the smart strategies Barbara shares. Enjoy the webinar with my compliments, and feel free to share it with your friends and colleagues. […]

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Dec 23

It’s Snowing on My YouTube Video!

By Maria Peagler

YouTube is following in parent Google’s footsteps after the “Let It Snow” search launched snowflakes falling on your search engine results.  Now YouTube is randomly assigning a snowflake button to 20% of the videos on their site.  Click on the snowflake to see it snow in my Social Media Minute video. You can even move […]

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Dec 09

Twitter Marketing #TweetSheet: Make Every Tweet Count

By Maria Peagler

Twitter seems to have a bigger learning curve and intimidation factor for people than other platforms, so this TweetSheet will be helpful in figuring out the language, etiquette, and how to get results in just 140 characters in a blindly-fast social network. Whether you’re a Twitter newbie or veteran, you can use this TweetSheet for […]

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Dec 05

Content Strategy: Where Do I Get It All?

By Maria Peagler

Overwhelmed by the prospect of coming up with enough content to keep your blog, email newsletter, Facebook, Twitter, and YouTube channels fresh? That was my reaction when I began my own social media journey. I didn’t know WHERE I’d come up with all that content, and when would I find the TIME to do it […]

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